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Warner Bros. Consumer Products announces the Harry Potter Holiday online Gift Guide

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From Warner Bros CP --

Warner Bros. Consumer Products (WBCP) announced today the Harry Potter Holiday Gift Guide, an artistically illustrated digital catalogue designed to offer Muggles the chance to shop for all of their Harry Potter presents in one place. The digital catalogue will be available starting November 20 on and via the Harry Potter Facebook page,

With offerings from a variety of world-class licensees including Noble Collection, Gentle Giant, Bioworld, Rubie’s Costume Co., Elope, Insight Editions, The Printorium, Tonner Doll and Mead, among many others, the Harry Potter Holiday Gift Guide features a plethora of Harry Potter-inspired apparel, prop replicas, collectibles, toys, publishing products, and much more. Each product image functions as an intuitive hyperlink that directs users to the purchase point, giving all Muggles access to their own personal Diagon Alley.

“Just in time for the holidays, the Harry Potter Holiday Gift Guide gives fans the chance to browse through a great selection of Harry Potter offerings and instantly connect with the products they want,” said Karen McTier, executive vice president, Domestic Licensing and Worldwide Marketing, Warner Bros. Consumer Products. “It’s as easy as waving a wand.”

Among the catalogue’s offerings are several new items, including an augmented reality t-shirt from Bioworld, offered in conjunction with Hot Topic, that allows users to interact with the shirt’s image via a smartphone or tablet app. The gift guide will also include product sold exclusively at The Wizarding World of Harry Potter, as well as a special vacation package to the extraordinarily popular theme park.

Designed by MinaLima, the creative design team behind the aesthetic elements of the Harry Potter films, the Harry Potter Holiday Gift Guide has eight themed sections with tailored offerings. Would-be Hogwarts students can purchase ties, robes, hats and iPhone cases with the colors and crests of their favorite houses from the “Houses of Hogwarts” section, and fans who wish to show their allegiance to the Dark Lord can select from a multitude of offerings in the “Dark Arts” section.

The “Magical Artefacts” section showcases beautifully designed prop replicas, and the “For the Young Wizard” section features kid-friendly apparel and toys. Fans can select apps, Blu-ray DVDs from Warner Bros. Home Entertainment Group, video games from Warner Bros. Interactive Entertainment and much more in the “Essential Wizard Assortment” section.

Great stocking-stuffers can be found on “The Wizarding World of Harry Potter” page; and prized collectibles in the “Harry Potter Special Collection.” The catalogue also offers an access point to buy tickets for “Harry Potter: The Exhibition,” a touring, interactive museum attraction featuring props, artifacts and costumes from the films, now in New York City’s Discovery Times Square.



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